Great point, Bert!
Various Malaysia adverts have been around for years now and they hit the fascination button in that, they're tantalising, artistic and beautiful.
It's sad to see that Indonesia haven't been aggressive in this and yet it's a much more rich vast country in culture, diversity, tradition and art and what's frustrating is that they are the authentic ones. Yes, Malaysia has its own - the three different ethnic diversities (Chinese, Malays/Bumiputeras, Indians) plus its Sarawak and the Borneo parts (long houses, etc.). And when it comes to food. Indonesia's got it!! Also people (sorry, I'm biased but it is the truth).
If anyone reading this would like to create a promotional Indonesia tourism adfor International market, I may have someone to do it and we can beat Malaysia in a heartbeat...
